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But why did Vans choose wings as their symbol and what does the sidestripe design signify? Let’s find out. The wings symbolized the ‘Off the Wall’ spirit of freedom If you’re a man just beginning to build his shoe wardrobe, a wingtip (if you can find one) is a great sixth or seventh shoe to add to your rotation. Its versatility is such that it can be worn with anything from jeans to suits, so if you invest well, you can have one pair that you wear for years. What Next? The winged shoes logo, featuring a shoe with wings, made its debut around the same time. The logo was designed to represent the freedom and rebellious spirit of skateboarders, who were pushing the boundaries of what was possible on a skateboard. Through their innovative approach and commitment to the skateboarding community, Vans revolutionized the shoe industry and left a lasting impact that is still felt today. The company’s founding principles of authenticity, creativity, and individuality continue to shape the brand’s identity and resonate with customers worldwide. The sidestripe design and winged shoes debuted in the early 1970s

Wasson, Donald L (2018-11-06). "Mercury (Deity)". World History Encyclopedia . Retrieved 30 October 2020. [...] his winged feet giving him the advantage of speed, and so was the patron of circulation in general - of people, goods and messages. These collaborations have allowed the logo to evolve and adapt to different styles and creative visions while maintaining its core elements. The shoe with wings logo continues to be a symbol of the brand’s dedication to creativity, self-expression, and pushing boundaries. The Latin noun tālāria, neuter plural of tālāris signifies "of the ankle". It is not quite certain how the Romans arrived at the meaning of "winged sandals" from this, possibly that the wings were attached at the ankles, or the sandals were tied around the ankles. [1] Attestations [ edit ] One of the oldest known representations: [2] Perseus, wearing the talaria and carrying the kibisis over his shoulder, turns his head to kill Medusa on this Orientalizing relief pithos, c. 660 BC, Louvre.

4. Beckett Simonon Yates [Full Brogue]

When it comes to the colors of the shoe with wings logo, Vans has always embraced vibrant and eye-catching hues. The brand’s early shoe designs featured bold color combinations, and this colorful aesthetic became a defining characteristic of Vans. In this approximately 3000 word article, we’ll dive into the full story behind Vans’ famous sidestripe shoe with wings logo. We’ll cover the history of the Vans brand, how the logo was created, what the wings and other design elements represent, and how the logo has evolved over the decades while remaining an iconic symbol of Vans’ identity and roots within skateboarding and youth culture. The Origins of Vans in the 1960s and 1970s Vans was founded as the Van Doren Rubber Company in 1966

The founders believed that by selling directly to customers, they could offer high-quality shoes at a reasonable price. With all that being the case, Hephaistos [Hephaestus] would be the natural choice for the origin of the shoes, winged or not, since he was the resident metalworker and craftsman for the Olympian deities. If not him then the original three Cyclopes who were the great-uncles of Hermes and Hephaistos, and together with whom Hephaistos worked on Zeus' lightning bolts, would be the next best candidates.Vans has managed to strike a balance between staying true to its roots and embracing new trends. The logo with wings serves as a link between the brand’s past and its future, symbolizing Vans’ commitment to creativity and individuality. Vans also sponsors skateboarding competitions and supports up-and-coming athletes in their pursuit of excellence. Through these sponsorships and events, Vans has created a community that embraces diversity, creativity, and the pursuit of passions. Brogues are a 16th-to-17th century Scottish/Irish invention. They were shoes made for wading in water; the perforations were functional and served to let the shoes drain. Nowadays, the perforations are purely decorative. For a long time, brogues were strictly country shoes, but the blurring of the lines between country and city wear has made them more acceptable for town.

In God of War III, Kratos forcibly takes the Boots of Hermes off the Messenger God's feet by cutting his legs off. [18] Vans integrated the sidestripe across all its models and products, further establishing it as a core element of the brand’s identity. The combination of the shoe with wings logo and the sidestripe became synonymous with Vans and was a testament to the brand’s commitment to quality, style, and innovation. The logo transforms for special collections and collabs but retains its essencePherecydes, 3F11 Fragmente der griechischen Historiker, and the Bibliotheca (Pseudo-Apollodorus), II, 4, 2. The term talaria has been employed by Ovid in the 1st century, and prior to him, in perhaps eight instances by various Latin authors (Cicero, Virgil, etc.). [10] The term is usually construed as "winged sandals", and applied almost exclusively to the footwear worn by the god Hermes/Mercury or the hero Perseus. [11] Medieval interpretation [ edit ]

Austerity brogue: A shoe with nothing but a wingtip pattern on the upper. No perforations, pinking, or medallions. It’s technically not a brogue as there are no perforations. This design resonated with consumers, especially athletes and sports enthusiasts, as it embodied the spirit of athleticism and a desire to push boundaries. When you see someone wearing Vans with the iconic wings and sidestripe, you know they are embracing the “Off the Wall” spirit and celebrating their own unique style. The Evolution of the Logo into an Iconic Brand Symbol Whether it’s seen on the side of a shoe or on a billboard, the Vans logo with wings evokes a sense of nostalgia and familiarity that resonates with people across generations. It serves as a reminder of Vans’ rich history and its enduring influence on popular culture. Vans’ logo and brand maintains cultural relevance even as the company grows

The Origins of Vans in the 1960s and 1970s

There’s nothing particularly seasonal about a wingtip in and of itself. The style can be worn whenever you like, just be sure that your colors are seasonally appropriate. The wingtip is, on paper, a member of the brogue family. Brogues are some of the most widely worn shoes in menswear, with broguing in some form showing up on everything from sneakers to monkstraps, from oxfords to derbies, and from chelsea boots to chukka boots. They can be found in leather and suede, custom or ready-to-wear. The Talaria of Mercury ( Latin: tālāria) or The Winged Sandals of Hermes ( Ancient Greek: πτηνοπέδῑλος, ptēnopédilos or πτερόεντα πέδιλα, pteróenta pédila) are winged sandals, a symbol of the Greek messenger god Hermes ( Roman equivalent Mercury). They were said to be made by the god Hephaestus of imperishable gold and they flew the god as swift as any bird. [ citation needed] Etymology [ edit ] In addition to the shoe with wings logo, Vans introduced another iconic design element known as the sidestripe. The sidestripe, a distinctive stripe that runs along the sides of Vans shoes, became a signature feature of the brand. Hermes also wears a winged petasos, a traveler hat. In other representations he wears a winged helmet.